CERTINA

Certina Watches

Certina: Swiss Precision and Sportiness for Europe

Certina Watches: Sports and Durability

Certina is one of the most iconic Swiss watch manufacturers, known not only for its sports watches but also for its philosophy of creating incredibly durable timepieces. Throughout its long history, Certina has remained at the forefront of Swiss innovation, consistently seeking precision and sportsmanship. This dedication has garnered thousands of customers worldwide, especially in countries where quality, safety, price, and durability are prioritized over mere brand recognition.

History of Certina

The history of Certina watches is a testament to a family whose dream was to work tirelessly to be the best of the best. Certina was founded by Swiss brothers Adolf and Alfred Kurth in Grenchen in 1888. Initially established as a factory for watchmaking supplies and movements, the company produced its first complete watches under the name Grana in 1906. These watches were a success, and for the following years, the company continued to create watches under the Grana name while supplying movements to other watchmakers.

The brand name was officially changed to Certina in 1955, though it had been registered as a trademark since 1928. In 1951, the brand produced its first automatic rotor movement.

Certina DS Double Security

Certina is renowned for its DS Concept philosophy, introduced in the late 1950s and officially launched in 1959, becoming an instant success with over 300,000 watches sold.

The Double Security system made Certina watches much more durable, allowing them to be used in extreme situations such as car racing or worldwide adventures. Today, it remains a safe bet for watch lovers who want a reliable everyday timepiece.

Throughout Certina's history, one thing has been proven for sure: the value of a reliable timepiece.

Continuous Innovation

Certina’s Double Security system is designed to anticipate and prevent problems, but the brand has never stopped innovating. To prevent magnetic fields from affecting their watches, Certina has used an innovative material known as Navichron, which increases resistance to magnetism.

Certina also ensures that all their watches are water-resistant to 100 meters or 10 bars.

Certina Watches at Nicols

Nicols Joyeros Madrid 1917 has been the official dealer of Certina watches in Madrid for decades. This relationship began thanks to the continuous search by two families, the Nicols family and the Certina family, to offer the best watches at the best price in Madrid.

At our Certina watch boutique on Calle Goya 55 in Madrid, we have offered and recommended Certina watches, especially the Certina DS, to thousands of people worldwide, as we are convinced it is one of the best value-for-money purchases in Swiss watchmaking.

Key Moments in Certina's History

Certina watches are renowned for their precision, reliability, and sporty character. The sports watch brand has built a solid international reputation thanks to Swiss craftsmanship over its 130-year history.

• Birth of the Sports Watch Brand: In 1888, brothers Adolf and Alfred Kurth established their watch production facility in the Swiss city of Grenchen.

• Certina and Security: In the 1930s, the company started using the Certina brand name more frequently, which was officially registered in 1939.

• Symbol of Robustness and Durability: The turtle shell symbolizes robustness and longevity, characteristics shared by all Certina watches.

• Birth of the DS Concept: In 1959, Certina launched the first watch with the DS Concept, an extremely shock-resistant self-winding watch with water resistance to 200 meters.

• A New Chapter in Watchmaking History: Certina joined the newly founded SMH Group, led by watch visionary Nicolas G. Hayek, later renamed Swatch Group Ltd.

• 125 Years of Certina: On its 125th anniversary, Certina introduced a new corporate identity and three new watch movements, including the Powermatic 80 with an 80-hour power reserve.

• Saving Sea Turtles: Certina shares its love for the underwater world with the Sea Turtle Conservancy, founded the same year as the DS concept.

Purchase Your Certina Watch in Europe

If you are looking for a Certina watch, do not hesitate to contact us or visit our stores in Madrid. Our expert advisors will be happy to help you choose the perfect Certina watch. We provide insured shipping to all European Union countries, including Germany, France, Italy, Spain, Portugal, Netherlands, Belgium, Austria, Denmark, Finland, Greece, Ireland, Luxembourg, Malta, Sweden, Poland, Czech Republic, Slovakia, Slovenia, Estonia, Latvia, Lithuania, Hungary, Bulgaria, Romania, and Croatia.

Discover Swiss precision and sportiness with Certina watches at Nicols Joyeros. Visit our store, shop online, or register for exclusive deals and the best prices. Don't miss out on owning a piece of Swiss excellence!